Script writing is tough to do unless you have experience making sales calls.
How can you create effective, working scripts?
- First-put together lists of questions that make this prospect viable. These are questions that allow you to create dialogue and learn about the prospects pain points.
- Second-list objections and the best way to handle.
- Finally-talking points. What makes your product or service better than the competitor? How do you stand out?
A script in print is a great way to tweak your marketing approach. Use a script for a period of time and track your results. Is the script working? Maybe you should simplify your approach. Who is your prospect? If you are seeking C-level contacts, try changing your calling times or methods of reaching the contact.
Scripts are a great foundation tool and a great place to start with your marketing program.
Let us help with your next marketing program. We have 10+ years experience in customized script writing, email marketing, cold calls, warm calling and prospecting.
Check us out: www.richworldwide.com