The biggest secret to creating a strong viable script for cold calling is brevity. You have a very short period of time to talk with a new prospect. Most experts agree that you have 15 to 30 seconds to pique interest. During that time, you must quickly relay how your product or service could be valuable to them. Once you have piqued their interest, you can move forward with the process – whether that means further discussion, qualifying questions, or sending information via email.
With our programs, we always begin by preparing a complete program outline with key talking points. The effort upfront means that our marketing team is well prepared to generate solid leads and appointments for you.
To learn more about our services, please visit our website at www.richworldwide.com.