The Gift of Gab
The Gift to Gab is the ability to speak with ease and confidence. What do you think about when you think of a sales person? Most of the time we think sales people have the ability to sell ice to Eskimos. Often it is said that sales people have ‘the gift to gab’. Not everyone in the sales profession was born into this profession and needs to work daily on their communication skills.
Communicate better with your prospects.
Communication is something we often take for granted and we should determine what factors into our communication process. As humans, we expect the other person to understand exactly what
we are talking about, although we appear to get frustrated at being misunderstood. Learning how to communicate with our clients can make the difference in results.
Communication qualifying factors.
- Language. Certain industries have certain language/lingo and if you are communicating within this industry, you will need to work to learn their jargon. Information technology is one of the industries that can be tough to crack. If you are not one of them, you will stick out like a sore thumb. Learning to understand the jargon of the industry will provide needed credibility. The key to communication in any industry is to remain flexible, honest and open to learning.
• Details– The most common area for communication issues arises when people have different levels of detail. Some people like intricate detailed information and others go to the extreme of avoiding events with the slightest level of detail.
Put your level of communication in the middle of the road. Provide enough details about your product or services offered to widen the pool of prospects. Focusing on customers that fall into your level of skill for details will restrict business with those that may need more or less information. Staying in the middle of the field will allow flexibility in both directions.
• Boundaries– Some people like a lot of boundaries where others find boundaries very restrictive. We all have the capacity to handle communication on all levels but always resort to doing what we feel most comfortable with and generally do. Lack of boundaries is generally associated with those that are “Free spirits or creative thinkers”. These kinds of people are generally those that will take the conversation to all levels but end up with a sale. There can be many barriers in communication. Making this an area of skill to work on, will allow sales people to become influential in being understood as well as helping to
influence how people think and direct them towards the sale.
Study how people think and how they communicate to begin practicing flexibility in your
communication with others. Natural born salesmen or those with a “gift to gab” are born with this skill but this is a skill that can also be acquired and taken to a much higher level by anyone willing to put in the time and effort.
Does your sales team have the “gift to gab?”. Rich Enterprises Inc has a seasoned marketing team with an average of 22 years of business experience and loves to talk on the phone! Check us out: www.richworldwide.com/download-center.html