When I was in college, I tried to start my first business; but quickly realized that sales is a tough game. After days of making new contacts (in person and over the phone), I was disheartened and disappointed with the lack of results. When I turned to my dad for support, he said “A good salesman gets kicked out of at least three places each day!”. In fact, I remember hearing this phrase from my dad since early childhood.
Now – I have come to understand this phrase really does have meaning. If a salesman makes no effort, he is never rejected. Even a good salesman must have rejection in order to achieve success.
In our case, we are reaching out via phone – rather than in person. In order to obtain success and new leads, we must suffer through rejection. However, if we bring forth strong sales skills and a needed product/service to the right target market; we will find success.
Rejection is part of the sales game and after X number of rejections, you are closer to a victory. Never let rejection stand in the way of your success.