B2B Lead Generation

Training, Tips, Tools & Resources

Generate sales leads, customers, and revenue.

  • Brainstorming to Overcome Road Blocks

  • Best Email Subject Lines

  • Direct Mail Effectiveness Techniques

  • Brevity is key! - Have you ever heard the saying “short and sweet?” That is truly the case in sales and telemarketing. When a contact answers the call, you have about 10 seconds to either pique their interest or to hear an objection. Brevity is the answer. Prepare your pitch before you make the cold ...

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  • Good timing for sales and telemarketing calls - Timing can refer to many things. It does not always mean what time of day to call. Timing can be sales/budget cycles for your business prospect. Be aware of the industry you are calling. If you are telemarketing to a retail industry, chances are it will be easier ...

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  • Internal Business Referrals - Have you ever tried to reach a decision-maker and they simply refused your call because they did not know you?   Cold calling and telemarketing is a tough job. Even the most seasoned professionals have a rough time getting past the infamous gatekeeper and reaching the intended target – the decision-maker.    ...

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  • Profiling your prospects - Do you ever wonder if you are reaching out to the correct audience?  Marketing prep takes time if you are going to get in front of the right target. Spend some time profiling your target market. Some companies try a market research type campaign which really polls companies to see what ...

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  • Cold calling gatekeeper tactics - What is the best way to handle a tough gatekeeper when you are making sales calls? Rich Enterprises has some of the best, most professional marketers working for us and each of them have insider secrets and tactics that make them successful at their job.  We have found that the best ...

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  • Responses from current team members - Getting past the gatekeeper for successful calls: What tricks do you have up yoursleeve? This is a survey of our current staff members and how they use their years ofexperience with the infamous gatekeepers. Julie: My favorite trick to get past the gatekeeper is to make them my business ...

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  • Voice mail and telemarketing - Leaving a voicemail is not challenging, but leaving one that piques someone’s interest enough to return your call is something entirely different.  In B2B telemarketing and cold calling, a strong effective voice mail increases the likelihood of returns calls – which ultimately increases your odds of getting sales leads and qualified ...

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  • Rich Enterprises Inc will be closed on Monday, December 20, 2021, through Friday, December 31, 2021. We will resume normal business hours on Monday, January 3, 2022. The marketing team at Rich Enterprises, Inchttps://www.richworldwide.com/ wishes you peace, joy, and prosperity throughout the coming year. Thank you for your continued support and business through 2021. We ...

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  • Boosting productivity in sales - It is a hard job to keep sales reps motivated. We all try to stretch hours by squeezing as much time into an 8-hour workday. Our sales reps are very busy and helping them stay on track is a challenge. When Boosting productivity in sales - This is the system ...

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