Competing with Sales Rivals
Competition in sales is what keeps the economy going. Everything is for sale; therefore, everyone is selling something.
The best way to compete with your competition is to establish reasonable goals and have confidence in the product or service that you are selling. The second step in competing is to outperform your rivals with quality customer service.
The first priority as a salesman is to offer something your competition cannot provide. If your competition offers more services or a larger selection of products, then focus on top notch customer service.
Personalize your business by making customers feel welcome. If customers enjoy working with you, they are more likely to become repeat buyers and share their experiences with others.
Regardless of what business you are in, creating a personalized, custom approach to sales and service will give you the edge needed to build rapport for long term business growth. Word of mouth is the best way to grow your business since happy customers are the best references to have.
Regardless of your industry, customer service sells more products and services than any other key selling point.