First Impressions Are Everything in Sales


You never get a second chance to make a great first impression.   In any business that involves cold calling or sales, the first impression determines if you are able to move forward.    When cold calling you have only a matter of seconds to get your prospect’s attention.   Here are some tips for cold calling first impressions:

  • Planned presentation – know what key points you want to present.
  • Practice presentation – practice makes perfect.    Practice your presentation so that you can easily find the right words to convey your message.
  • Precise presentation – please remember that you prospect needs your information to be shared quickly.
  • Practice respect – remember that people are sometimes busy and are involved in many activities.   If you talk with a prospect at a bad time, ask them when would be a more convenient time to talk and follow through.

If you should need help with your team and their cold calling and presentation skills, please consider reviewing our training services.

About Rich Enterprises, Inc.

Since 1999, we have helped business across the USA and Canada reach their sales goals. We offer a suite of lead generation, telemarketing and inside sales services, that delivers the magic recipe to ensure your success!

Melissa Landis

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