Brevity is key!

Brevity is key! – Have you ever heard the saying “short and sweet?” That is truly the case in sales and telemarketing. When a contact answers the call, you have about 10 seconds to either pique their interest or to hear an objection. Brevity is the answer. Prepare your pitch before you make the cold call.

Plan out your top 5 talking points. Chances are that you will not be able to discuss all topics on your list but having prepared dialogue will allow guidance for whatever direction the call takes.

Since we are reaching out to prospects at all times during the business day, we never know how busy they are at the time of the call.

Brevity is key! – Consolidate your scripting by providing the key points of your offerings. Keep the initial conversation brief, but informative. Getting to the point of your conversation early in the cold call with retaining the attention of the prospect as well as showing respect for their time.

If you happen to catch a prospect during their downtime, then having available talking points to take the call one step further will give you options on a call.

Our marketing campaigns are customized to fit most commercial businesses. We know that not all programs fit every industry. Some commercial businesses only want to work within certain industries.

We provide marketing programs that include sample call scripts, email scripts, voicemail scripts, and common objections with the corresponding rebuttals.

Let our team of experts prepare your customized script that will be direct and “to the point”.

Contact us for more information (888)443-5247.