Effective Appointment Setting Techniques:
Case Studies Are Often Used To Supplement Telemarketing Programs
Many companies use case studies to profile their success stories and to provide in-depth analysis of how your product or service is being utilized and those same case studies allow your prospects to visualize how your offering can help them. Case studies are not typically used during an introduction, but rather a later step when the prospect is ready for detailed information.
Many of our clients frequently incorporate case studies into their cold calling programs. As part of your telemarketing campaign, we distribute relevant case studies to interested prospects. For more information, please do not hesitate to contact us at (888) 443-5247.