B2B Lead Generation

Cold Calling Perspectives - Have you ever noticed that with sales, negativity breeds negativity? The most successful sales people try to institute a positive attitude within their organization. Negativity within the work place costs in terms of sales and revenues. Take action to ensure a positive workplace by setting daily motivation goals for yourself as ...

Which is best for you? Although many companies find that outsourcing their lead generation function to a professional B2B telemarketing firm is more efficient and effective, some companies prefer to utilize in-house resources, and own the process themselves. What is best for your business – In-house or Outsourcing? At the same time, while in-house lead ...

How often does a telemarketer call you talking so fast he or she won't let you get a word in edgewise? What is your reaction? Most of us hang up because the caller sounds like a recording and we immediately label the caller as a telemarketer that is calling to sell something. If you call ...

As entrepreneurs, you may be familiar with nurturing warm leads. In many experiences, an initial cold call can pose as a challenging feat; therefore, getting past the cold call would open the door for the next best type of prospect, the “Warm Lead.” A warm lead is what most business people dream of getting so ...

Planning a marketing project is a time-consuming project and one that would require a trial period for testing telemarketing services. Rich Enterprises offers two trial or pilot programs. Each pilot has a set number of weekly hours but some have longer program terms. We suggest to our clients that we start their program with a ...

Incorporating Competitive Analysis Results into your Next marketing Campaign   Once you have completed a competitor analysis, use the information you have acquired about your competitors to highlight your company's advantages into a telemarketing program.   First - List all of the advantages and specialties your company has to offer into your sales script. Presently ...

Anyone who has managed a sales team knows that there are times when their sales team needs a little boost to stay motivated and they will have to find unique processes in motivating sales reps. Here are some tips for you to help your sales team keep motivated when morale may need a lift: Contests. Most ...

Competition Analysis Review - Knowing where you stand and how you compare can be critical. The advantages of conducting a competitor analysis are many. You must know who your competitors are, what their products and services are and how they compare to your own company's products and services. It would be impossible to list all ...

2019 has come to an end for the Happy Holiday Season! Letʼs find ways to either improve or maintain your current marketing initiatives that were executed last year. It is time for a New Year Campaign Review. Zero in on the number of clients that you obtained through each promotional campaign throughout 2019. The goal ...