B2B Lead Generation
Training, Tips, Tools & Resources
Generate sales leads, customers, and revenue.
Cost Conscious Buyers - Why do some businesses, with top priced products and services, thrive in a market where competitive pricing is a major selling point? The reason is a simple one. Successful businesses explore and find out the concerns of the buyer as to why they are being cautious about price. You can learn ...
What makes a great marketer? This is really a tough question since not any two sales people are alike. Everyone’s sales style and approach is just as different as their genetic make-up. You may find that some marketers are similar in traits such as organization and tenacity but not going to be the same in ...
Listed below are some very good reasons why B2B telemarketing works within the commercial and industrial sectors: • Cost efficient• Promotes products and services (company name recognition)• Identifies prospects• Qualifies prospects• Sets appointments• Confirms appointments• Collects emails, telephone numbers and address verifications• Follow-up calls• Enhances other marketing resources• Marketing research Telemarketing used to reach B2B ...
Probing questions are all the same, or are they? There are many tricks and tactics that salespeople use to “get to the point”. The probing/qualifying questions that you use can make or break a sale. What are the top probing questions? Are you in the market for a product or service?Are you involved in the ...
Powerful Words That Sell - Every good sales person knows that having the ability to express themselves will give them the needed success in sales. What are the most powerful words in sales? While the answer may vary and is subjective, here are my choices: You - this is a powerful word because in sales, ...
As a business manager, we are always seeking ways to bring new business to us. What programs can we put in place that could essentially bring business to our door? Do referral programs work? Referrals programs are great since the business owner can determine the standards and rules for the referral program. There is nothing ...
Becoming a sales superstar High achievers in sales work smarter. The superstars use both their logical left brain hemisphere and their creative and intuitive right brain to think with. When you learn to use two brains instead of one, you will start doing things that would have been called miracles back when you were using ...
Email marketing is a great tool if used correctly - Does email marketing work? I use email marketing quite often. My process is to make a round of cold calls and then send a round of emails. Once I have sent the emails out, I will then reach out to the contact within 2 business ...
We all have those prospects that we have contacted multiple times but no sale has ever been made. We like to call them our “exhausted” contacts or records. What can you do to rejuvenate old prospects? Start a newsletter. Use your acquired email addresses for a bi-monthly newsletter. Newsletters are a great way to continually ...
