B2B Lead Generation
Training, Tips, Tools & Resources
Generate sales leads, customers, and revenue.
What is a cold call? - This sounds like a simple question although not many people truly know the meaning of a cold call. The definition of a cold call is: make an unsolicited call on (someone), by telephone or in person, in an attempt to sell goods or services. A cold call marketing program ...
ROI analysis can be an important marketing tool used for the measurement of a sale Return on Investment for Cold Calling ROI analysis can be an important marketing tool used for the measurement of a sales campaign. Most business owners would not think of participating in a new sales project or campaign without it? ...
How to Overcome a Sales Slump - We all experience sales slumps. Sometimes the slumps go on for more than we can handle and we need to make modifications to boost our morale and change the direction of our results. Here are ideas on how to get past a sales slump: Go to an expert ...
Managing sales reps - Managing people in any business is certainly tough, but managing independent sales reps can be even tougher. Sales reps by nature are full of personality and independence, but harnessing those multiple personalities and independent natures into a cohesive sales team takes finesse and flexibility. Managing sales reps can be challenging and ...
Start Now to Kick Off Your Marketing Campaign Since the New Year is here, we need to jump-start our business marketing Resolutions to meet our goals for the year. Deciding what is going to be your successful game plan for 2021 can be quite a challenge. Here are some tips for a ...
Business Ethics and Sales - Building an image for your business is a tough job. Not only are you representing your company but so are the contractors or employees that work for you. What do you want people to think about you when your company name is mentioned? You want them to know your company ...
As entrepreneurs, you may be familiar with nurturing warm leads. In many experiences, an initial cold call can pose as a challenging feat; therefore, getting past the cold call would open the door for the next best type of prospect, the “Warm Lead.” A warm lead is what most business people dream of getting so that ...
Top 3 old school sales lines - Everyone starts a call with a conversation starter. Some sales people like to use the same old sales pickup lines. Here are the top 3 that we often hear: 1. “This is not a sales pitch”. It is really unnecessary to start a conversation with something that is ...
The purpose of marketing is to let prospects know about the product or services you offer and to persuade them to buy or use them for their business. Effective marketing is letting people know about your product or services repeatedly. • Analysis is the first step to developing an effective marketing strategy.What are my goals for my ...
